Writing classes for builders, not novelists.
Technical writing, copy, longform, business writing, Octo writes a class weighted to the kind of writing your job actually requires.
Technical Writing Foundations
You write docs and people still come to ask the same questions. Learn clear technical writing for engineers and PMs, so the docs you ship actually answer the questions readers have.
API Documentation
Your API docs are technically complete and developers still bounce. Learn the structure, examples, and reference quality that turn docs into something developers actually read end to end.
Senior Engineering Writing
You write code well and your design docs ramble. Learn the RFC, design doc, and post-mortem writing that quietly defines senior engineers, so the writing matches the seniority.
Copywriting Foundations
Your copy is technically clear and emotionally flat. Learn headlines, structure, and voice that convert without sounding like an ad, so prospects keep reading instead of bouncing.
Landing Page Copywriting
Your landing page has a 1.2% conversion rate and you know it should be higher. Learn hero, subhead, sections, and CTAs that read like the company means it, so the page starts pulling its weight.
Ad Copywriting
Your ad copy reads the same on Google, Meta, and TikTok and none of it works. Learn ad copy that respects each format and reader, so the same product starts converting in three different places.
Business Writing Foundations
Your memos go unread and your status updates get skimmed. Learn the memo, brief, and email craft that quietly decides whose ideas land and whose disappear, so yours start landing.
Amazon-Style Memos
You read about the 6-pager and your first attempt was unreadable. Learn the PR/FAQ, the 6-pager, and the narrative discipline behind them, so your memos start driving real decisions.
Exec Writing
You write fine and exec writing has a different bar. Learn to write for and as an executive, board docs through hard memos, so your writing reads like it came from someone in the room where decisions get made.
Storytelling for Builders
You list facts and your audience nods politely and forgets. Learn narrative as a working tool for execs, PMs, and founders, so the same facts start moving people.
Brand Storytelling
Your brand story is a paragraph nobody on the team can recite from memory. Learn to build a story that is actually true, and a structure that makes it usable, so the story finally travels.
Product Narrative
Your product, marketing, and sales each tell a different story and customers can feel it. Build one product narrative used everywhere, so the company speaks with one voice instead of three.
Essay Craft
You want to write essays people read end to end and your drafts stall halfway. Learn the structure and editing craft behind personal and analytical essays, so you finally earn the long read.
Research-Driven Writing
Your posts have opinions and not enough underneath them. Learn the note-taking, synthesis, and citation work behind essays grounded in real research, so the writing earns its claims.
Newsletter Writing
Your newsletter open rate is dropping and you can guess why. Learn the voice, cadence, and structure that make a newsletter worth opening, so subscribers come back instead of unsubscribing.
Self-Editing for Writers
You write fast and your second draft barely improves on your first. Learn the self-editing skill that turns drafts into publishable work, applied to your actual writing, not generic exercises.
Editing Other People
You edit your team's writing and the relationship gets weird. Learn editing as leadership, so the feedback improves the work without bruising the writer.